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Marketing Business Analyst: Data-driven Growth Specialist (37502)

  • Delaware
  • Full-time
  • Per year
  • $75000 --
  • $85000

Overview

A marketing Business Analyst analyses sales funnels and customer intent. They measure the performance of online and offline campaigns. They also report on marketing KPIs like leads, conversion rates, website traffic, and social media engagement.

Marketing Business Analysts develop marketing plans for companies by gathering data and analyzing market trends. Essential job duties include creating surveys, determining consumer preferences, evaluating feedback, generating reports, detecting profitable markets, and proposing solutions to increase profit.

Responsibilities

  • Manage cross-sell efforts including optimizing and identifying placements and utilizing Omniture to create performance reports.
  • Work with management to establish ROI analysis on distribution marketing funds.
  • Conduct complex financial ROI valuation, business and operations analysis to provide final approvals.
  • Coordinate with business and technology teams to refine requirements and translate business goals and KPIs into technical specifications and reporting requirements.
  • Obtain, document and track business requirements to develop automated applications which meet business priorities.
  • Attend daily project meetings while documenting any decisions and tracking issues to ensure they are resolved.
  • Create functional design specifications for system implementations, integrations, and enhancements.
  • Perform functional testing.
  • Maintain project documentation.
  • Drive usage of proven problem solving techniques
  • Coach and Mentor Containerboard employees.
  • Provide daily reporting with respect to BVS activity.
  • Demonstrates strong ability to break down national trends and opportunities.
  • Collaborate with operations leadership to pull through improvements discovered from analysis.
  • Provide resource planning by interval, based on forecast and seasonal impacts.

Qualifications

BBA or MBA degree required
Strong communication skills and collaborative spirit to communicate complex analytical endpoints in easily digestible formats.
Ability to cultivate positive relationships with leaders and present to multiple levels in the organization.
Experience with Microsoft Office applications, especially PowerPoint.
Ability to learn quickly and solve problems.

Organization

Taskimpetus Inc.

Industry

Information Technology

Benefits

  • Increment would be at least a minimum of 15% every six months.
  • Relocation charges will be provided to you during your project
  • Medicinal, Dental and Vision benefits following 60 days of business.
  • Medical coverage qualified following 60 days of business.
  • Present moment and long-haul handicap following 60 days of work.
  • 401k retirement benefits plan qualified following half a year of work.

Only for international candidates on OPT/CPT:

  • Employer’s Confirmation Letter/CPT Letter/Offer Letter will be provided, which you need to submit to your university within 90 days of the start of your OPT.
  • OPT Extension Letter will be provided to those candidates who are qualified for STEM extension.
  • H1B Sponsorship will be provided to OPT and CPT candidates only once they join our client’s project.

Other Benefits:

  • Pre-job Training with Experienced Trainers.
  • Assignments & Case Studies provided during training.
  • Mock sessions before interviews
  • Multiple interview rounds with different clients.
  • Visa Sponsorship
  • Training completing certificates
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